Starting from today 11 AM, online shoppers in Southeast Asia can look forward to a month long shopping spree with Zalora and other e-commerce players
Zalora, a Rocket Internet-backed fashion e-commerce store, has partnered up with major players in the industry, like Foodpanda and Lazada, to bring its version of Cyber Monday, the US’ biggest online shopping event, to Southeast Asia.
Known as The Online Revolution, the online shopping day begins today and ends on December 11, 2013. Led by Zalora, the event aims to see an increase in the presence of online shopping in the region, with Singapore, Malaysia, Indonesia, Vietnam, the Philippines and Thailand as participating countries.
According to the official press release, all participating companies will also combine on a joint landing page, which will give customers an overview of the deals and discounts they can take advantage of.
“Last year we joined with other major e-commerce players for a combined one day sale on 12.12.12, The Day of Awesome Deals. The sale projected us into some months of very strong growth. With this month of sales we are expecting some even better results,” said Tito Costa, Regional Managing Director, ZALORA Southeast Asia.
Starting today 11 AM, the revolution will commence on Zalora sites with a 11 percent off flash sale, which will last for 111 minutes. Each site will see different sales with partners that will take place over the month.
Read also: Zalora raises US$100M in fresh funding to scale up operations
Featured Image Credit: Mike Flippo / Shutterstock
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